
What to Avoid When Designing an Open House Flyer?
- by Charlotte Arellano
- Posted on April 17, 2023
Designing an open house flyer can be a great way to promote your property and attract potential buyers. However, there are several key elements to consider when designing an open house flyer that can make or break the success of your open house. In this article, we will discuss some of the common mistakes to avoid when designing an open house flyer, such as using too many colors, including too much text, and failing to include essential information. By avoiding these common pitfalls, you can create an effective and attractive open house flyer that will attract the attention of potential buyers.
Don’t Use Cluttered Layouts or Overly Busy Graphics
When designing open house flyers, it is important to avoid using cluttered layouts or overly busy graphics. A flyer should be easy to read and understand, and a cluttered design can make it difficult for viewers to find important information. Additionally, too many graphics or images can overwhelm and distract from the main message of the flyer. Instead, choose a clean and simple layout that will draw the eye to the important information. Place the most important information in the center of the page, and use a limited amount of graphics, images, and fonts to keep the flyer organized and uncluttered.
Avoid Using Too Much Text or Fonts That Are Too Small
When designing an open house flyer, it is important to keep in mind how much text you include and the size of your font. Too much text can become overwhelming and difficult to read, and small font sizes can be hard to read and may cause readers to miss important information. Instead, try to use concise language and choose a font size that is easy to read, such as 12-point font. Additionally, be sure to include plenty of white space to make the flyer more readable and easier to understand.
Steer Clear of Overly Bright or Dark Colors
When designing an open house flyer, it is important to choose colors that are not overly bright or dark. Bright colors can be distracting and can make the flyer difficult to read, and dark colors can be too gloomy or depressing. Instead, choose colors that are neutral and easy on the eyes, such as pastels or muted colors. Additionally, it is important to choose colors that will not clash with one another; pick colors that will complement each other and create a harmonious look.
Refrain From Unnecessary Images or Graphics
When designing an open house flyer, it is important to avoid using unnecessary images or graphics. Too many images or graphics can make the flyer look cluttered and can distract from the main message of the flyer. Instead, choose one or two eye-catching images or graphics that will draw the eye to the important information. Additionally, be sure to choose images or graphics that are relevant to the open house so that they will make sense to viewers.
Try Not to Use Too Many Contrasting Colors
When designing an open house flyer, it is important to try not to use too many contrasting colors. Too much contrast can make the flyer look busy and can draw attention away from the important information. Instead, choose colors that are similar in tone, such as shades of the same color. This will create a unified look and will make the important information stand out. Additionally, try to limit the number of colors you use; too many colors can make the flyer look chaotic and unappealing.
Don’t Forget to Include Contact Information
When designing an open house flyer, it is important to include contact information so that viewers can get in touch with the hosting company. Contact information should be prominently displayed so that viewers can easily find it. Additionally, it is important to include multiple forms of contact information, such as a website, phone number, and email address. This will make it easier for viewers to get in touch with the hosting company and ask any questions they may have.
Don’t Try to Fit Too Much In One Flyer
When designing open house flyers, it is important to avoid trying to fit too much information into one flyer. Too much information can make the flyer look cluttered and can make it difficult for viewers to find important information. Instead, focus on the most important information and make sure that it is prominently displayed. Additionally, try to limit the number of images or graphics you use; too many images or graphics can make the flyer look crowded and overwhelming.
Don’t Forget to Include Essential Details
When designing open house flyers, it is important to include essential details such as the date, time, and location. This will make it easier for viewers to plan to attend the open house. Additionally, be sure to include any other important information such as parking instructions or any special offers or discounts. This will make it easier for viewers to find all the information they need in one place.
Conclusion
In conclusion, when designing open house flyers, it is important to avoid using too much text, using too many colors, using a non-professional font, and using a generic design. Instead, opt for a simple, clean design, appropriate colors, and professional fonts to ensure maximum impact. Additionally, make sure to include all important information such as the date and time of the open house, the address, and contact information. By following these guidelines, you will be able to create an attractive, effective open house flyer.

Charlotte Arellano is a multi-talented author, editor and entrepreneur based in Miami, Florida. With a passion for writing, She has been published in multiple magazines and online outlets, such as The Huffington Post, The Miami Herald and Entrepreneur Magazine. Her writing topics range from business, lifestyle, travel and health.
Designing an open house flyer can be a great way to promote your property and attract potential buyers. However, there are several key elements to consider when designing an open house flyer that can make or break the success of your open house. In this article, we will discuss some of the common mistakes to…